What We DON’T Use and Why It Matters
“Because your body deserves more than shortcuts.”
Your Body Deserves Better

No Low-Absorption or Incomplete Nutrient Forms
Your body can’t use what it can’t absorb. So we never include:

Magnesium Oxide (poor absorption, GI distress)

Calcium Carbonate (chalk-like, low bioavailability)

Vitamin D2 (less effective than D3)

Cyanocobalamin (synthetic B12; hard to convert)

Zinc Oxide (minimal uptake)

Folic Acid (we use methylfolate instead)

Iron salts like Ferrous Sulfate or Ferric Ammonium Citrate (known for GI side effects)

No Artificial Fillers or Binders
We don’t believe in bulking up capsules with unnecessary agents just to improve shelf life or profit margins. You will never find:

Talc

Titanium Dioxide

Microcrystalline Cellulose (excessive use)

Dicalcium Phosphate

Calcium Silicate

Magnesium Stearate (used heavily in cheap brands)

No Artificial Colors, Flavors, or Sweeteners
Color doesn’t equal quality. If it looks like candy, it probably isn’t clean.
You won’t see:

Artificial colors (e.g., Red 40, Yellow 5, Blue 1)

Artificial flavors

Aspartame, Sucralose, Saccharin

High-fructose corn syrup or sugar coatings

Artificial preservatives (e.g., BHA, BHT, Sodium Benzoate)

No Animal-Derived Ingredients (Unless Declared & Purposeful)
Most of our products are vegetarian or vegan — and we label them clearly.
You’ll never unknowingly get:

Gelatin capsules

Shellac coatings

Lanolin-derived Vitamin D (unless clearly disclosed)

Animal enzymes (e.g., pepsin, trypsin)

No Confusing or Misleading Formulations
We're here to simplify, not overwhelm.

No proprietary blends that hide dosages

No “label-stuffing” with trendy but ineffective herbs

No mega-doses that exceed safe upper limits

No multi-product bundles when one clean formula is enough

No “one-size-fits-all” packs that don’t address real individual needs
One product per need — thoughtfully designed for real results.

No Unregulated or Controversial Ingredients
Some ingredients are popular in the market but lack safety data — we avoid them completely.

DMAA, DMHA, or other synthetic stimulants

Unverified herbal extracts in dangerous concentrations

Nanoparticle additives

PEG-based excipients (polyethylene glycol)

Synthetic emulsifiers (like polysorbates)
The VitSupp Clean Commitment

What We Do Use
Bioavailable Ingredients
Clean-label capsules
Transparent Doses

What We Don’t Use
Talc
Magnesium Oxide
Artificial Colors
“Because We Need To Feel Our Best From Within”
“As a consumer, I couldn’t find supplements I could trust — so we built VitSupp to be the brand I wish existed. We don’t add anything your body doesn’t need. That’s a promise.”
Anupama Singh, Founder of VitSupp
Our Clean Promise
FSSAI-licensed
Free from unnecessary additives
